{
  "version": "1.0",
  "schema": "https://entitymap.org/spec/v1.0",
  "publisher": {
    "name": "De Rien",
    "url": "https://derien.pk"
  },
  "generated": "2026-08-05T00:00:00Z",
  "verificationStatus": "self-declared",
  "entities": [
    {
      "entityId": "e_derien",
      "@type": "Organization",
      "name": "De Rien",
      "description": "De Rien is a Pakistani direct-to-consumer skincare and haircare brand based in Islamabad, selling ingredient-first products including glutathione whitening creams and serums, sunscreens SPF 50-60, active-ingredient face serums, face washes and shampoos, with cash on delivery across Pakistan.",
      "sameAs": ["https://derien.pk"],
      "hasChunks": [
        {
          "chunkId": "c_derien_01",
          "text": "Explore dermatologist recommended serums, sunscreens, face wash & anti-aging solutions for all skin types. Shop at Pakistan's top skincare store, De Rien!",
          "sourceUrl": "https://derien.pk/",
          "pageTitle": "Online Skincare Store Pakistan | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        },
        {
          "chunkId": "c_derien_02",
          "text": "De Rien offers free shipping on orders above 5,000 PKR, a 3-day return policy, secure payment processing and cash on delivery across Pakistan, from its office in Blue Area, Islamabad.",
          "sourceUrl": "https://derien.pk/",
          "pageTitle": "Online Skincare Store Pakistan | De Rien",
          "publisher": "De Rien",
          "contentType": "evidence",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_glutathione",
      "@type": "Concept",
      "name": "Glutathione",
      "description": "Glutathione is an antioxidant used in skincare for skin brightening and whitening. It is De Rien's flagship ingredient, available as a cream, serum, face wash and sunscreen lotion.",
      "sameAs": ["https://en.wikipedia.org/wiki/Glutathione"],
      "relations": [
        { "predicate": "RELATES_TO", "target": "e_skin_whitening" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_glutathione_01",
          "text": "Clinically Proven Formula for Radiant, Healthy Skin: Glutathione + Vitamin C Cream. Glutathione inhibits melanin production for gradual, natural-looking skin brightening.",
          "sourceUrl": "https://derien.pk/products/glutathione-cream",
          "pageTitle": "Glutathione Cream | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_mandelic_acid",
      "@type": "Concept",
      "name": "Mandelic Acid",
      "description": "Mandelic acid is a gentle alpha-hydroxy acid (AHA) suitable for acne-prone and sensitive skin. De Rien offers it at three strengths: 2% face wash, 5% cream and 10% serum.",
      "sameAs": ["https://en.wikipedia.org/wiki/Mandelic_acid"],
      "relations": [
        { "predicate": "RELATES_TO", "target": "e_acne_care" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_mandelic_01",
          "text": "De Rien's mandelic acid range covers a 2% face wash for daily cleansing, a 5% cream for texture and acne marks, and a 10% serum for exfoliation, acne and pigmentation on oily skin.",
          "sourceUrl": "https://derien.pk/collections/mandelic-acid",
          "pageTitle": "Mandelic Acid | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_niacinamide",
      "@type": "Concept",
      "name": "Niacinamide",
      "description": "Niacinamide (vitamin B3) is used for acne marks, enlarged pores and oil control. De Rien sells a niacinamide face serum for oily and acne-prone skin.",
      "sameAs": ["https://en.wikipedia.org/wiki/Nicotinamide"],
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        { "predicate": "RELATES_TO", "target": "e_acne_care" }
      ],
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          "text": "Niacinamide Serum by De Rien targets acne, enlarged pores and uneven tone for glowing skin, and is suitable for oily and acne-prone skin types.",
          "sourceUrl": "https://derien.pk/products/best-niacinamide-serum-for-glowing-skin",
          "pageTitle": "Niacinamide Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_skin_whitening",
      "@type": "Concept",
      "name": "Skin Whitening & Brightening",
      "description": "Skin whitening and brightening is the leading skincare concern addressed by De Rien's glutathione product line, targeting dull, uneven skin tone, dark spots and pigmentation.",
      "hasChunks": [
        {
          "chunkId": "c_whitening_01",
          "text": "Bright, Fresh & Radiant Skin by De Rien: the Glowing Bundle combines whitening face wash, serum and cream for brighter, more even-toned skin.",
          "sourceUrl": "https://derien.pk/products/glowing-bundle",
          "pageTitle": "Glowing Bundle | De Rien",
          "publisher": "De Rien",
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          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_acne_care",
      "@type": "Concept",
      "name": "Acne Care",
      "description": "Acne care for oily, breakout-prone skin is a core De Rien category, covered by salicylic acid, mandelic acid, niacinamide and tea tree products and bundles.",
      "hasChunks": [
        {
          "chunkId": "c_acne_01",
          "text": "Pore Minimizer Bundle - Say Hello to Smooth, Refined Skin. Includes: Niacinamide Serum, Tea Tree Face Wash, Mandelic Acid Face Cream.",
          "sourceUrl": "https://derien.pk/products/pore-minimizer-bundle",
          "pageTitle": "Pore Minimizer Bundle | De Rien",
          "publisher": "De Rien",
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          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_sun_protection",
      "@type": "Concept",
      "name": "Sun Protection",
      "description": "Sun protection formulated for Pakistan's climate is a core De Rien category: SPF 60 cream, oil-free SPF 50 gel for oily skin, tinted SPF 60 and a glutathione sunscreen lotion.",
      "hasChunks": [
        {
          "chunkId": "c_sun_01",
          "text": "De Rien's sunscreen range includes Sunscreen Cream SPF 60, Sebum Control Gel SPF 50 for oily skin, Tinted Sunscreen SPF 60+++ and Sunscreen Lotion with Glutathione.",
          "sourceUrl": "https://derien.pk/collections/sunscreen-cream",
          "pageTitle": "Sunscreen Cream | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_glutathione_cream",
      "@type": "PhysicalProduct",
      "name": "Glutathione Cream",
      "description": "De Rien's best-selling whitening face cream combining glutathione and vitamin C for brighter, even-toned skin. Price in Pakistan: Rs 2,350. Suitable for all skin types, AM and PM use.",
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      ],
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          "text": "Clinically Proven Formula for Radiant, Healthy Skin: GLUTATHIONE + Vitamin C Cream. Glutathione Cream price in Pakistan: Rs 2,350 with cash on delivery nationwide.",
          "sourceUrl": "https://derien.pk/products/glutathione-cream",
          "pageTitle": "Glutathione Cream | De Rien",
          "publisher": "De Rien",
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          "retrieved": "2026-08-05T00:00:00Z"
        }
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    },
    {
      "entityId": "e_glutathione_serum",
      "@type": "PhysicalProduct",
      "name": "Glutathione Serum",
      "description": "Brightening glutathione face serum that fades dark spots and dullness for glowing skin. Price in Pakistan: Rs 3,750.",
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      ],
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          "text": "De Rien Glutathione Serum is a brightening face serum for glowing skin that helps fade dark spots and dullness. Price in Pakistan: Rs 3,750.",
          "sourceUrl": "https://derien.pk/products/best-glutathione-serum-for-glowing-skin",
          "pageTitle": "Glutathione Serum | De Rien",
          "publisher": "De Rien",
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          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_glutathione_face_wash",
      "@type": "PhysicalProduct",
      "name": "Glutathione Face Wash",
      "description": "Glutathione and vitamin E face wash for brighter, glowing skin, used as the cleansing step of De Rien's whitening routine. Price in Pakistan: Rs 1,795.",
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          "text": "De Rien Glutathione Face Wash combines glutathione and vitamin E for glowing skin. Glutathione face wash price in Pakistan: Rs 1,795 with cash on delivery.",
          "sourceUrl": "https://derien.pk/products/best-glutathione-and-vitamin-e-face-wash-for-glowing-skin",
          "pageTitle": "Glutathione Face Wash | De Rien",
          "publisher": "De Rien",
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          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_sunscreen_spf60",
      "@type": "PhysicalProduct",
      "name": "Sunscreen Cream SPF 60",
      "description": "Broad-spectrum SPF 60 sunscreen cream for daily sun protection in Pakistan, suitable for dry, oily and combination skin. Price: Rs 1,450.",
      "relations": [
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      ],
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          "text": "Sunscreen Cream SPF 60 by De Rien provides broad-spectrum daily sun protection and suits dry, oily, acne-prone and aging skin. Price in Pakistan: Rs 1,450.",
          "sourceUrl": "https://derien.pk/products/sunscreen-cream-spf-60",
          "pageTitle": "Sunscreen Cream SPF 60 | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_sebum_gel_spf50",
      "@type": "PhysicalProduct",
      "name": "Sebum Control Gel SPF 50",
      "description": "Oil-free gel sunscreen SPF 50 with a matte finish, formulated for oily and acne-prone skin in hot climates. Price in Pakistan: Rs 1,495.",
      "relations": [
        { "predicate": "PRODUCED_BY", "target": "e_derien" },
        { "predicate": "TARGETS", "target": "e_sun_protection", "confidence": "declared" },
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      ],
      "hasChunks": [
        {
          "chunkId": "c_sebumgel_01",
          "text": "Sebum Control Gel SPF 50 is De Rien's oil-free gel sunscreen for oily skin, giving a matte finish with SPF 50 sun protection. Price in Pakistan: Rs 1,495.",
          "sourceUrl": "https://derien.pk/products/sebum-control-gel-spf-50",
          "pageTitle": "Sebum Control Gel SPF 50 | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_tinted_sunscreen",
      "@type": "PhysicalProduct",
      "name": "Tinted Sunscreen SPF 60+++",
      "description": "Tinted mineral sunscreen SPF 60+++ with no white cast, made for Pakistani skin tones. Doubles as light coverage. Price in Pakistan: Rs 2,450.",
      "relations": [
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      ],
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          "chunkId": "c_tinted_01",
          "text": "De Rien Tinted Sunscreen SPF 60+++ is a lightweight tinted mineral sunscreen with broad-spectrum protection and no white cast, suited to Pakistani skin tones. Price: Rs 2,450.",
          "sourceUrl": "https://derien.pk/products/best-tinted-sunscreen-spf-60",
          "pageTitle": "Tinted Sunscreen SPF 60+++ | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_mandelic_serum_10",
      "@type": "PhysicalProduct",
      "name": "Mandelic Acid 10% Serum",
      "description": "10% mandelic acid exfoliating serum for acne, uneven texture and pigmentation on oily and acne-prone skin. Price in Pakistan: Rs 2,795.",
      "relations": [
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      ],
      "hasChunks": [
        {
          "chunkId": "c_mandelic10_01",
          "text": "De Rien Mandelic Acid 10% Serum gently exfoliates to treat acne, texture and pigmentation, and suits oily, acne-prone skin. Price in Pakistan: Rs 2,795.",
          "sourceUrl": "https://derien.pk/products/de-rien-mandelic-acid-10-serum",
          "pageTitle": "Mandelic Acid 10% Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_niacinamide_serum",
      "@type": "PhysicalProduct",
      "name": "Niacinamide Serum",
      "description": "Niacinamide face serum for acne marks, enlarged pores and oil control on oily and acne-prone skin. Price in Pakistan: Rs 3,250.",
      "relations": [
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        { "predicate": "INCLUDES", "target": "e_niacinamide" },
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      ],
      "hasChunks": [
        {
          "chunkId": "c_niaserum_01",
          "text": "De Rien Niacinamide Serum targets acne, open pores and uneven tone for glowing skin on oily and acne-prone skin types. Price in Pakistan: Rs 3,250.",
          "sourceUrl": "https://derien.pk/products/best-niacinamide-serum-for-glowing-skin",
          "pageTitle": "Niacinamide Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_salicylic_serum",
      "@type": "PhysicalProduct",
      "name": "Salicylic Acid Serum",
      "description": "2% salicylic acid serum with hyaluronic acid that unclogs pores and clears breakouts on oily, acne-prone skin. 30ML. Price in Pakistan: Rs 3,250.",
      "relations": [
        { "predicate": "PRODUCED_BY", "target": "e_derien" },
        { "predicate": "TARGETS", "target": "e_acne_care", "confidence": "declared" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_salicylic_01",
          "text": "Product Details: Brand: De Rien. Quantity: 30ML / 1 fl. oz. Skin Type: Suitable for Oily and Acne Prone Skin. Ingredients: 2% Salicylic Acid, Hyaluronic Acid.",
          "sourceUrl": "https://derien.pk/products/salicylic-acid-serum",
          "pageTitle": "Salicylic Acid Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_vitamin_c_serum",
      "@type": "PhysicalProduct",
      "name": "Vitamin C Serum",
      "description": "Brightening vitamin C face serum that fades pigmentation and dullness. Price in Pakistan: Rs 3,250.",
      "relations": [
        { "predicate": "PRODUCED_BY", "target": "e_derien" },
        { "predicate": "TARGETS", "target": "e_skin_whitening", "confidence": "declared" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_vitcserum_01",
          "text": "De Rien Vitamin C Serum is a brightening, anti-aging face serum that helps fade pigmentation and dullness for glowing skin. Price in Pakistan: Rs 3,250.",
          "sourceUrl": "https://derien.pk/products/vitamin-c-serum",
          "pageTitle": "Vitamin C Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_hyaluronic_serum",
      "@type": "PhysicalProduct",
      "name": "Hyaluronic Acid Serum",
      "description": "Deep-hydration hyaluronic acid serum for plump, dewy skin; suits all skin types for AM and PM use. Price in Pakistan: Rs 3,250.",
      "relations": [
        { "predicate": "PRODUCED_BY", "target": "e_derien" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_haserum_01",
          "text": "De Rien Hyaluronic Acid Serum delivers deep hydration for plump, dewy skin and suits all skin types, including dry and aging skin. Price in Pakistan: Rs 3,250.",
          "sourceUrl": "https://derien.pk/products/hyaluronic-acid-serum",
          "pageTitle": "Hyaluronic Acid Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_retinol_serum",
      "@type": "PhysicalProduct",
      "name": "Retinol Serum",
      "description": "Anti-aging retinol face serum for fine lines, acne and skin renewal. Price in Pakistan: Rs 3,250.",
      "relations": [
        { "predicate": "PRODUCED_BY", "target": "e_derien" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_retinol_01",
          "text": "De Rien Retinol Serum supports skin renewal, targeting fine lines, wrinkles and acne on oily and aging skin. Price in Pakistan: Rs 3,250.",
          "sourceUrl": "https://derien.pk/products/retinol-serum",
          "pageTitle": "Retinol Serum | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    },
    {
      "entityId": "e_gluta_sunscreen_lotion",
      "@type": "PhysicalProduct",
      "name": "Sunscreen Lotion with Glutathione",
      "description": "Two-in-one SPF 60 sunscreen lotion with glutathione that protects from sun damage while brightening skin. Price in Pakistan: Rs 2,350.",
      "relations": [
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        { "predicate": "INCLUDES", "target": "e_glutathione" },
        { "predicate": "TARGETS", "target": "e_sun_protection", "confidence": "declared" },
        { "predicate": "TARGETS", "target": "e_skin_whitening", "confidence": "declared" }
      ],
      "hasChunks": [
        {
          "chunkId": "c_glutaspf_01",
          "text": "Sunscreen Lotion with Glutathione by De Rien combines SPF 60 sun protection with glutathione skin brightening in one step. Price in Pakistan: Rs 2,350.",
          "sourceUrl": "https://derien.pk/products/sunscreen-lotion-with-glutathione",
          "pageTitle": "Sunscreen Lotion with Glutathione | De Rien",
          "publisher": "De Rien",
          "contentType": "definition",
          "retrieved": "2026-08-05T00:00:00Z"
        }
      ]
    }
  ]
}